»But the reason these companies—Facebook in particular—talk about free speech is not simply to conceal their economic stake in the reproduction of misinformation; it’s also a polite way for them to suggest that the real culpability for what pullulates on their platforms lies with their users. Facebook has always presented itself, in contrast to legacy gatekeepers, as a neutral bit of infrastructure; people may post what they like and access what they fancy. When Zuckerberg talks about “free expression,” he is describing the sanctity of a marketplace where supply is liberated to seek the level of demand. What he is saying, by implication, is that the affliction of partisan propaganda reflects not a problem of supply but of demand—a deep and transparent expression of popular desire.«